Live like a Roman in Rome & real Italian goods
A foreign city can be viewed in many ways – tourists are usually directed to see the well known places of interest and rarely, if at all, would tour operators and agencies offer out-of-the-ordinary holiday schemes. However, GreatItaly prefers to show you the places where the average Italian spends their free time. Of course the well known, popular places of interest are covered but we prefer to introduce you to the unknown and authentic experiences of Italy.
About Italian goods. 100% Made in Italy or made in italy?
Where was that dress actually made?
Depends on whom you ask.…
If a dress is stamped “made in Italy,” it may seem safe to assume that it is, well, entirely made in Italy.
But it’s not so simple.
It’s extremely difficult to understand what companies are doing and how they have their products manufactured.
In the U.S., there are some laws covering this. The “last substantial transformation” of a product must happen in the country of origin.
If you have the handle of the handbag come from South America, and the leather panels come from India, and another part comes from another country, well none of that is a handbag yet,
but put all those pieces together in Italy, and the game is over, now you have an Italian handbag.
That’s legally allowable, but arguably can be deceptive to the consumer.
The only way to know for sure how a bag is made is to visit the company factories.
In fact, the trade commission has not brought a case against a fashion company for violating country of origin laws in over a decade.
That country of origin label is a powerful brand for Italy. As a symbol of craftsmanship and prestige, it brings in boatloads of cash to producers of luxury products. Italians considers the label a national economic resource. Many would like to protect that brand with a stricter definition.
“Made in Italy” is an initiative funded by the Italian government to provide an additional label for products completely manufactured in the country: components, design, the works.
If you want to buy a real Italian product, it’s easier if you actually have a certification that proves that good is an Made in Italy. It’s just to be very clear what you are offering to the end user.
This certification helps smaller Italian manufacturers stand out from global brands with sophisticated supply chains. It reassures customers that the products are made entirely in Italy.
For many young people it’s less about what the label actually means and more about what it signifies: status and luxury.
Rome by Great Italy
If you would like to spend your days as a Roman citizen; walking streets full of authentic shops, having dinner in typical restaurants were true Romans meet – without a tourist in site – then our tours are for you. For a quote including transfers, email us at: email@example.com